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Halo-inspired Toyota commercial for Prius

Well, that’s another way of creating a TV commercial for a hybrid drive car. It sure got my attention. By AB5TRAX

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Microsoft pairs Bill Gates & Jerry Seinfeld in their latest TVC

  It appears that Microsoft has finally gotten tired of Apple’s Mac & PC TVC cause this little piece must have cost a fortune. Bill Gates and Jerry Seinfeld seems like the perfect match to actually...

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Honest and real makes me singalong with the Super Broker Shuffle

Freakcasting, a trend that was very common in Swedish advertising a couple of years back is something I personally dislike. Having people in a TVC just based on the fact that you think people will...

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Sheep condoms…

I have a Samsung TV at home. I’ve been thinking of selling it. After seeing this viral that I picked up over at AdAge that’s not possible. While we’re at it. Yesterday I spent the morning at an MSN...

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It’s friday and I like

Yesterday I had a very nice evening. First a visit to Berghslive. Lot’s of student. Lot’s of great work. I actually ended up buying one of the students pieces. I’ll show you what that was in a couple...

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Case: The Story Of How Sweden’s Newest Bank ‘Marginalen Bank’ Was Created,...

What do you do when someone asks you to sign a non disclosure agreement and then asks you to spend the coming year planning, creating, implementing and launching a new Swedish bank? Say yes of course!...

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Continuing building the Marginalen Bank brand with a new commercial

As of monday this week you can spot the latest TVC created for Marginalen Bank. This sweet little flick is the latest short film (I see it more as a short film than a TVC) in a series of three (1 &...

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Case: Let’s Bank with Fredrik ‘Benke’ Rydman and Marginalen Bank.

If you’ve followed this blog and me for a while you know I’ve been heading the work of making one of Sweden’s newest brands come to life – The Marginalen Bank. It’s a fantastic assignment where I’ve...

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